For those wondering about the origin of my name, I am Armenian. If you are familiar with our traditions and heritage, you know that being Armenian means you absolutely LOVE a good party. Then again, who doesn’t? As far back as I can remember I loved helping my mom plan parties. I always wanted to contribute in some way and grew up to be totally obsessed (I like to think in a good way) with all that goes into planning a cohesive look and feel for an event. From the invitation as the first glimpse into the event, to the choice of the venue, and down to the tiniest day-of details. I love it all! I was born and raised in the Bay Area until moving to San Luis Obispo for college, where I received a BFA degree in Art & Design with a concentration in Graphic Design. Post graduation, I started working for a digital marketing agency doing web design, where I stayed until early 2013 when I finally made the decision to move back to the Bay Area and pursue my passion for event design full time.

I love weddings and was always unofficially helping friends and family plan events. When I got engaged and was finally able to start planning our own wedding, I had an absolute blast. I loved every part of it, even the parts that most would find stressful and frustrating. I believe that is where I thrive. I work well under pressure and love a good challenge. When the year of planning, crafting, designing, and little sleep came to an end, I felt a huge void. It was then that I was able to see everything more clearly. Event planning and design is what I was meant to do. Putting together my Type A personality, organizational skills, and my background in art and design I have been blessed to be able to create a business out of my passions.

Fast forward a few years…In November 2014 our family grew by two little feet. We are so grateful for our baby girl, Alina, who has forever changed our lives for the better.

2017 Wedding Fair Sweet and Crafty

A PEEK INTO MY PERSONAL LIFE